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Increasing sales by adding streaming audio to your site for Free
If you have noticed, a lot of sites these days add streaming audio to their sites. Those ubiquitous buttons that resemble little orbs with the play symbol on them? I'm sure you must have seen them. A lot of marketers these days allow their site...

Streamline Your Training Costs with Streaming Media
STREAMLINE YOUR TRAINING COSTS WITH STREAMING MEDIA By…Ronni Rhodes Streaming Media…now a well accepted Internet technology. Yet streaming is still not being widely utilized by members of corporate training staffs. Why is this? I would venture to...

The Ten Commandments of Using Streaming Audio on Your Website
The Ten Commandments of Using Streaming Audio On Your Website When it comes to placing audio on your website there are Ten Commandments you absolutely must follow. Break one of these Commandments and you can watch your website drive...

Using streaming media to benefit the music industry
In the past couple of years the internet has opened up a new world of marketing opportunities for both the independent musician and major record labels and their sponsors. Most of the major music festivals and organized band events are sponsored by...

What are the latest online advertising trends? Check out these one2one streaming media channels…
In the past, we will spend our budget to advertise through banner ads, direct emails, and affiliate programs. However, the response rate is extremely low in response rates or click-thru rates (CTRs). Sometimes, we will even get as low as 0.03 to...

 
Streaming Real Audio from your Website

Streaming Real Audio files from your website is easier than you might think.
The first thing you'll need, of course, is a Real Audio file.
Real Audio files are created with a program called "Real Producer" which is available on the RealNetwoks Website at http://www.realnetworks.com/.
With Real Producer, you will produce audio files which end with a .rm extension. For example - myfirstaudio.rm. Once you have a .rm audio file, upload it to your website. Many people prefer to create a unique folder to contain all of their audio files.
With your audio file online, you now need to create a link on your website for your visitors to click on.
This is where things get a bit different.
Instead of linking directly to your audio file, you'll link to an intermediate file which contains a reference to your audio file. This intermediate file is called a "Meta File".
To create a Meta File, open up Notepad and simply


type the url of your audio file on one line like so:
http://mysite.com/audio/myfirstaudio.rm
That's all you need - one line in a notepad file, and that one line simply contains the url to your .rm audio file.
Now, save the notepad file using an easy to remember name with a .ram extension - for example: myfirstmetafile.ram - then upload the meta file to your website.
Now you can create a link on your website by linking to the metafile. When a visitor clicks on the metafile link, this opens up Real Player. Real Player will then download the meta file, find the reference to your audio file, and begin playing it as a streaming audio.

About the Author
John Pierce is the webmaster of cheapwebhostinginfo.com and the Customer Service Manager for Gold Zero Web Hosting - http://goldzero.com.